NEW SPONSORS JOIN BUY ISRAEL WEEK EFFORT

Sponsors for First Annual Effort Includes Israel’s Best Known Brands and Outreach Organizations

NEW YORK, NEW YORK, November 21, 2011 – Buy Israel Week organizers announced today additional companies and organizations that have joined this first year effort. The full list of sponsors make up a cross-section of Israeli manufacturers in a variety of industries and outreach organizations and includes Ahava; American Associates, Ben Gurion University (AABGU); Barkan Winery; Binyamina Wines; American Friends of Magen David Adom; American Friends of Meir Panim; Artistic Tile, Conference of Presidents; EL AL; Israel Bonds; Osem; Royal Kedem; PJ Library; Tnuva.

As Buy Israel Week sponsors, these companies and organizations are benefiting from a marketing package that includes exposure to up to 1 million people in targeted markets across the country, as well as comprehensive social media outreach through Facebook and Twitter, blog features, YouTube videos and “Seriously Surprising Israel Deals” featuring Israeli products and giveaways.

In addition to the sponsors, it is expected that over 100 local merchants across the country and online will be offering special deals for “Made in Israel” goods in their stores.

From November 28 to December 4, the buyisraelweek.com website will convert into an online marketplace where consumers will be able to download an array of coupons and discount codes from Israeli manufacturers and local merchants selling Israeli goods will be featuring discount vouchers. The vouchers will be processed via the jdeal.com web site, the largest Jewish daily deal site in the United States, and one of the organizing partners of Buy Israel Week. Many of the participating Jewish newspapers have released special Buy Israel Week supplements as of last week.

To get people excited for Buy Israel Week, a giveaway contest for 2 free tickets to Israel is ongoing through November 23. Details are at www.buyisraelweek.com/contest. These giveaway contests will continue daily during Buy Israel Week from 12PM-2PM ET.

About Buy Israel Week

Buy Israel Week is being held November 28-December 4 as an integrated marketing campaign that is being held online, in print and various in-person events that are taking place around the U.S. in this timeframe. Buy Israel Week is organized by jdeal.com, the largest and most comprehensive daily deal site targeting the Jewish market, and nine media organizations -– The Jewish Week Media Group of NY, Washington Jewish Week, Florida Jewish Journal, Tribe Media Corporation, the Jewish Standard of New Jersey, the Chicago Jewish News, Texas Jewish Post, J. the Jewish News Weekly of Northern California and Jewish News of Greater Phoenix – representing the largest Jewish markets in the United States, as well as the Israel-America Chamber of Commerce, Manufacturers’ Association of Israel, Israel Export and Cooperation Institute, Conference of Presidents and Stand With Us. For more information, contact info@buyisraelweek.com or visit us on Facebook, at www.facebook.com/buyisraelweek.